Monday, June 8, 2009

Free E-Book on Internet Marketing Basics

As you know, I’m a sucker for free stuff. I know what they say about people putting more value on the things they pay for, and there are a lot of people like that. They don’t really appreciate something that’s GiVEN to them. Then there are the adherents of “the best things in life are free” philosophy. I tend to side with the latter. I see no reason to pay good money for certain things when I can get them for free.

And this holds true for knowledge. In this case, what we’re interested in is making-money-online knowledge. So on this post, I’m going to direct you to another free resource in the form of an e-book called Internet Marketing Instructions by Watson Fru Nji.

Over the past years, Watson has helped thousands of people make money online. He’s put his internet marketing experiences in this 62-page book. It’s loaded with the rudiments of how to set up an internet business – from deciding what to promote, setting up your webpage, creating an e-book or e-course, driving traffic to your website, making videos, using proper HTML, how to use Google AdWords effectively and a whole lot more.

What I particularly like about Watson’s book is that he instructs the reader on how to utilize and exploit free – or, at least, inexpensive – tools and resources, thus enabling you to start your business with minimal capital.

Those just starting out in this exciting field of internet marketing will benefit much from reading this book and did I mention that it’s FREE!!

So go ahead and grab it here or go to
Watson’s site

For honest reviews on some of the most reliable internet marketing programs, visit .

Sunday, June 7, 2009

Create Web Content by Interviewing Experts

Don’t know how many of you have done this but one of the simplest and fastest ways to create web content is by doing interviews of experts in their niches.

For one thing, it’s a quick way to come up with an information product. The interview itself would probably take an hour or so. Of course, you do have to do preparatory work like setting up the actual interview and if you’re not too cognizant of the subject matter, you need to do some research in order to appear knowledgeable and professional to your interviewee and your audience. Still and all, it’s a pretty quick method of coming up with content. If you do a series of interviews, you can come up with a nifty information product.

Another advantage of doing interviews is that it enables you to leverage content from the gurus, leverage their celebrity name, as well as their traffic. Just think about it. Your expert invested a lot of time and effort to be knowledgeable about his niche. You haven’t, but you get the opportunity to profit from his knowledge and all the years he’s put into getting the expertise he has. If you do enough interviews, in time you’ll become somewhat of an expert yourself because of all the information you’ve managed to garner. And people will start seeing you as an expert.

Most likely, the expert you interview will be happy to announce to his followers that he’s been interviewed by you and direct them to a link where they can access the interview. Most likely too, the expert will have a pretty large mailing list. When his followers start to access his interview from your site, you’ll be able to capture them for your opt-in list.

An added advantage is that you get to become an expert by association. Just think. Your name will be associated with the expert. Your name will be there right alongside his on the website. Your photo too, probably. Do your job professionally and you will be regarded as a peer by the interviewee and your status with your audience will shoot up.

These are just a few of the more notable benefits of producing interview-based web content. You’ll reap a whole lot of good in exchange for the time and effort that you invest in this endeavor. Just make sure that you do your research well so that you can come up with original, unique, and thought-provoking questions that will elicit fresh information from your expert. You don’t want to come up with a trite, ho-hum interview that will make your audience yawn with boredom and say, “I’ve heard all this before.” Your aim is to stimulate your interviewee into revealing nuggets of information that he’s been holding on to. If you are able to do that, you’ll gain a reputation as an interviewer par excellence and perfect a simple and quick method for producing good web content.

For honest reviews on some of the most reliable internet marketing programs, visit .